Dairy firms unite to fight milk critics

Top dairy firms around the world, backed by Britain’s biggest supermarket, will work together to promote the health qualities of milk as concerns rise over a growing anti-dairy league.

A new Global Dairy Forum, established at the recent International Dairy Federation summit, aims to co-ordinate research and promotions to improve dairy products’ image.

Dairy products and especially milk, once the embodiment of a healthy upbringing, have come under threat from several reports and high-profile figures linking them to disorders and diseases.

Bonnie - get ready for the propaganda onslaught!