Why a new icon? The pyramid really does not capture the public's attention anymore, Robert C. Post, PhD, deputy director of the USDA Center for Nutrition Policy and Promotion.
"Consumers can look forward to a new, simple, easy-to-understand cue to prompt healthy choices," Post says. "You will get this monumental effort across all agencies as well as the private sector. A partnership with the goal of improving the health of all Americans."
The release of the icon marks the launch of a massive effort to promote the USDA/HHS dietary guidelines announced last January.
Bonnie - I am waiting with bated breath (not really).
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